About
Creative Director / Brand Lead / Content Design
All roads lead to copy and design.
Below is some sample work from my time leading our Brand & Creative Team as a Creative Director at Material Bank - the world’s leading materials marketplace currently valued at $1.2B.
2023
Material Bank
Copy Chief Design Officers Mike Waldron Holga Balina & Vit Abramov
Creative Direction Visual Design
Mike Waldron Woojin Chung
Art Direction UX Design
Tanner Stevenett Alan Yeh, Alan Kadjaev, Riley Werner
Our small but mighty creative team handled all omnichannel brand and product communications. From social to dotcom to digital to OOH to tradeshow installations to rebrands, everything design-related was funneled through our team.
And because we did it all, I’m including it all. We worked through conceptual OOH campaigns (above), sizzle reels for awards ceremonies (further above), updated registrations flows (directly below), member welcome kits, and social promotions for tradeshows as well as other initiatives (bottom).
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